Emails are a key communication tool that every business should be utilising on a regular basis to drive traffic to your website and to highlight events, promotions and news for your business.

Collecting customer information will increase your business by over 30%

A research study by Marketing Sherpa found that consumers who subscribed to email newsletters generated over 34% more sales for a company that those that didn’t.

Regularly communicating with your prospects and more importantly with your existing customer base is a key component of any Marketing Communication Strategy.  The key component of this strategy is your CRM (Customer Relationship Management) system.  Choosing the right CRM tool for you is an important decision.

Most businesses need a simple to use but highly powerful customer database and communications tool which allows any individual, organisation or business to store details of their customers and then communicate to them via email or SMS.   The choice of the right system is important, making sure it is integrated into both your marketing and your sales process.

One of the most under used assets in most businesses is their existing customer base.  

We offer services to:

• plan your Marketing Communication Strategy 
• install the right tool for your business including
  • development of templates
  • auto responders
  • training
  • integration with your website and social media tools and
  • setting up the reporting to monitor effectiveness.  

We also offer a service to implement your strategy for you.

We have chosen InTouch, a UK based integrated CRM and Communications platform targeted for SME’s.

It allows you to store their contact information and then use this data (such as email addresses or mobile numbers) to send campaign marketing messages to bring customers back!  It is easy to use, requires no downloads, can be accessed from any PC connected to the Internet and costs from just £17.99 per user per month! 

For those clients who require a more sophisticated sales lead tracking system, we use FLG360 as our preferred system. Again developed in the UK it includes powerful CRM and Communication features to help you or your sales people convert more leads into sales. It differs from traditional CRM in that its interface is built for maximum useability.  Again it requires no download and and starts from £50 per month for 5 users.

Let us help you choose and implement the best system for you